Imagine yourself standing outside a restaurant with your spouse and 3 children.

_{You’re looking at the menu and trying to decide if this is a good place eat.}

_{You’re not sure if the place is even good, if they have kid’s food, you have lots of uncertainty.}

_{If the restaurant guy comes out and says come on in, this place is great and perfect for kids, that will help, a little.}

_{But here’s what needs to happen to make it a guaranteed cover for the restaurant.}

_{As your standing outside, your friend from high school comes by with their 3 kids. They see you standing outside the restaurant contemplating.}

_{Your friend goes on to say that place is awesome.}

_{We went last week and had an amazing dinner. The food was great, it was perfect for the kids and the service was excellent.}

_{It’s a no brainer.}

_{This is the power of using social proof in your marketing.}

_{It’s one of the 6 most influential laws of persuasion and most gyms do not scrape the surface with using it effectively.}

_{People are much more influenced when people like them stand behind a product or service.}

_{Social proof is also super effective when people are in positions of uncertainty and lack direction.}

_{Well, that’s the majority of people that visit a personal trainer for help with their fitness.}

_{Here are a few things you need to do to use social proof in your marketing:}

• _{Use testimonials both video and written}
• _{Share client stories}
• _{Share magic moments from your clients lives}
• _{Build a plan to get heaps of google, yelp and Facebook reviews.}
• _{Give your clients physical things to create omnipresence}

_{All of these drive the power of social proof and this will bring more people to your door.Lucky for you guys I cover a ton of this in my 6 Week New Client Surge Program.
The next live Surge starts on March 19th.} 

_{If you want to get started immediately and receive $500 off the Surge Investment..}

_{Email me, Vince@gabrielefitness.com, today to find out how.}

_Vince