Is this possible?
Here’s how to do it.
Call all of the members that used to pay you and invite them to come back for free in August.
Not their first month free…Just offer them a free month with no obligation to sign up after.
Then sit down with them after and sign them up.
Only 4 things will happen
- Some will ghost you and not respond
- Some will come and sign-up afterward
- Very few will come and NOT sign-up(freeloaders)
- Some will ask if they can have their free month in the Fall, which of course you will say yes
This idea costs you nothing but a few phone calls.
And if you play the lifetime value game as I do…the hourly rate of making those phone calls is bigger than your doctors.
Here’s what I mean:
If the lifetime value of a client is $4,000 and this idea gets you 3 clients, that’s $12,000.
Let’s say you spend about 4 hours on the phone…that equates to $3,000 per hour.
Crazy right, a gym owner is more highly paid than a doctor, in this case, a LOT more.
Choose to spend your time in the right place and this can be a reality.
You can get a truckload of more ideas to get new clients here.
P.S. Whenever you’re ready, here are 4 ways to work with me
1. Join the Marketing Master Insiders Club for 60 Days for $1 (Most Popular)
Get access to massive marketing swipe files, LIVE presentations, marketing coaching and my print newsletter shipped to your door so you can finally get the marketing chops you need to grow your gym.
2. Get a FREE Copy of My Marketing Book
Get a complete guide to marketing your gym shipped to your door for free (just cover shipping). The bonus resource page that comes with the book delivers thousands of dollars of free marketing advice.
3. FREE 45-minute Marketing Strategy Call
Book a call with me so I can dissect your current marketing plan and give you advice to get it cranking.
4. Work with me 1-1 for 90 Days
Each year I work with a handful of 1-1 clients and have one spot remaining for private client work. This is NOT for newbie gym owners but if you’re cranking out strong six figures and need the leadership coaching to take it to 7 figures this is for you.
Email email@example.com with “Coaching” on the subject and we’ll hop on a call to see if this is the right fit.