the most important thing I’ve learned in the last decade

Tomorrow I’m going off the grid till January 4th.

Have no fear, you’ll still be hearing from me daily but I will not be doing any work in any of my 3 businesses. 

I’ll be taking some much needed time off with family and will be doing a ton of reading, thinking and reflecting on 2020. 

One of the 7 concepts I’ll be highlighting this year in the SPF Mastermind is something I learned from Dan Sullivan at Strategic Coach.

It’s called WHO NOT HOW. 

I did a long presentation on this to the Mastermind a few weeks back and it may just be the most important thing I’ve learned in the past 10 years.

Who NOT How is a mindset that will help you achieve anything you want in life.

But the challenge is this mindset takes some courage to bring into your life.

I just had a call with one of our top Mastermind members who was having success in business but was struggling and overwhelmed with getting everything done. 

He was a brilliant marketer but often did not follow through on things to make his marketing ideas actually make money.

He started telling me all the things HE needed to start doing to get better at this. 

He said he needed to send more emails, post more on social, run ads and get better at analyzing the data of his marketing results.

All of these things aren’t outside his scope of genius but he was putting the pressure on himself to get them done.

My suggestion to him was to hire a marketing assistant to help him with this so he could continue doing what he was best at…coming up with creative ideas. 

Essentially, thinking WHO NOT HOW. 

The surge of energy he got on the call was outstanding.

The overwhelm was coming from the pressure he put on himself to try to figure out HOW to do it. 

When all he needed to ask was WHO can get this done for me. 

Back to my example above, if I ran my business with a HOW mentality I would never be able to take a sabbatical where I literally had ZERO things I needed to do. 

My day today will be spent finding all the who’s that will allow me to turn it off and be with my family. 

This Mindset is the gateway to freedom. 

Vince Gabriele 

P.S. If you’ve been thinking about hiring a business coach to help your business grow this year…I’d love to chat with you to see if we are a fit to work together.

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