When the titanic left the port, there was a very specific desired outcome for the people on board.
They wanted to enjoy the luxury of this incredible new boat and get to New York.
We all know what happens.
The plans of every single person on that ship changed in an instant when the ship hit the iceberg.
You can take the plans you had for 2020 and crumble them up, they are not good anymore.
All the stuff you wrote in your journal when you were fired up about the new year…need not apply.
The current pandemic will swallow people that fail to adapt.
I’m not trying to be one of the guys that scares you into becoming an on-line personal trainer.
In fact, as a brick and mortar guy myself, I can’t think of anything worse than being an on-line personal trainer.
It seems so lonely and boring.
But that doesn’t mean you should not be thinking of having an on-line component for your brick and mortar gym.
It would be silly to not leverage all the resources you’ve built over the last several months.
But the message today is simply taking the time to re-group and build a new plan.
You have 7 months left in the year.
Plenty of time to make some great things happen.
Take a look at the landscape in the industry, talk to your clients about what their thinking.
This is a time where optimism can crush you.
If you are simply hoping things will get back to where they were in a few weeks this is setting you up for a broken heart.
I’m optimistic that things will get better…people will come back to the gym but I am equally pessimistic that it won’t be normal for quite some time and people need to be prepared for that.
Plan some time to sit and think about what you want to accomplish and pretty much pretend it is January 1, all over again.
Here’s a question to guide you:
What has to happen both personally and professionally for me to be happy with my progress on December 31, 2020?
Go get it.
[P.S.] …Whenever you’re ready here are 4 ways to work with me…
1. Get Instant Access to My Covid-19 Special Edition Podcast Episodes
Want gobs of free advice to help your business navigate this pandemic?
Check out this special edition podcast page that’s solely built to help brick and mortar gym owners survive and thrive during Covid-19.
Click link below to access to all the episodes:
2. Get a Free Digital Copy of One of My Books
Want to beef up your library with money making advice from the trenches?
· The Ultimate Guide to Marketing your Gym
· The Ultimate Guide to Sales for your Gym
· Vince’s Hiring Book
· The 4 Stages of Fitness Business Success
Send an email to email@example.com and tell her which one you want.
3. Work with Me 1-1
Want to work directly with me 1-1?
Whether you want to become a better leader, systemize your business or simply get out of the day to day, I’ll help you get there…fast. I take very few clients for this program and have 2 open spots for 2020.
To get more info reply to this message and put “1-1” in the subject line…
4. Chat with Me About Being Accepted into My Mastermind for Gym Owners
Need ongoing coaching and accountability?
Join a super motivated group of gym owners that meet 3x/year to make more money so they can have more free time with their family.
There is so much more you get with this but the only way to apply is through a call with me and I unpack everything for you.
To apply, send me an email, firstname.lastname@example.org, with “Mastermind” in the subject.