A Desperate Gym Owner went from One Million in Debt to a $60K CASH CUSHION (true and real story)
Here’s a letter I received from a gym owner that graduated from The 6 Week New Client Surge Program
I’ll tell you I cried yesterday. Not because I was frustrated or scared, but because I was overcome with joy. You are a big part of that. Let me explain (and trust me, it’s worth the read).
For 8 years I had been working furiously, but living with a huge amount of credit card debt because I refused to work for some other jerk.
I decided to make a living on my own, but had a lot to learn. I wasn’t making much money and I watched the debt soar as I paid my mortgage, taxes, and groceries with credit cards. I wasn’t making the money I knew I could make, so I just worked harder.
That debt continued to grow with some cards at 29.99% interest! I was undeterred. I was going to make this thing work.
Finally, after years of beating my head against the wall, in December 2018 my wife saw one of your ads and sent it to me.
I was sure you were going to be a shyster like everyone else, but I was so desperate I called you anyway.
You and I talked for a bit. You gave me some advice that made a lot of sense to me. You were the first person I had talked to who seemed like they weren’t full of shit.
I was broke as hell, but my wife really thought you were legitimate, so I decided to hire you as my coach.
Listening to you I realized that I wasn’t operating a business … I was just a self-employed trainer.
If I was ever going to get out from under this mountain of debt, then I had to learn how to build a business.
Only weeks later I suffered a traumatic spinal cord injury which paralyzed my left side. I had emergency surgery and was terrified about what would happen to my income. I HAD to work.
I was in a neck brace for three months and my wife drove me to work every day.
I couldn’t see anything within 5 feet in front of me and nothing on the sides or behind me because of the neck brace.
If I tripped or fell, I’d surely break what was left of my healing neck and be paralyzed from the neck down. The surgeon cautioned against me going out.
It took nine months for me to heal and get my head screwed on straight again. The injury took a huge toll on me physically, mentally and emotionally.
But, throughout it all, I continued with your coaching. I was learning. Implementing. Screwing up all over the place and trying it again differently.
In September of 2019 I was feeling like myself again.
Everything clicked. From September 2019 to January 2020, we tripled our revenue to reach an all-time high.
We made a plan to pay off our debt. It was so far away. It was only a dream. Or maybe a theory. But I was committed to the plan.
Then, in March COVID hit us.
I was confident, but needed help. You were there again.
Because of your guidance I was able to survive the shutdown and be in a great position to grow once things opened up again.
It was during the scariest time of the pandemic that we opened a new facility, sunk capital into renovating the new space, purchasing all new equipment, paying fees, permits and outdoor signs on the building, sanitizer, cleaners … and all that jazz…
And we were now more than broke… we were poor.
But my wife and I were absolutely excited and knew we were making the right decision.
The BEST decision we had ever made. In July and August, we tripled revenue again in 2 months and hit our highest numbers ever by … 30% higher than our previous best.
We grew our cash in our business account to $65,000 within only a few months and I keep watching it grow.
That’s a paltry amount to most, but it’s a huge amount to us. Remember, we were broke as hell with negative balances for 8 years.
I’ve been under ridiculous pressure borrowing from one creditor to pay another, to pay the mortgage, to pay the taxes. It was a fast-handed shell game called “Hide the Debt.” And it was killing me.
I hadn’t slept in years, my health was screwed, my relationships with my family were done.
But here’s what happened…Last month I was able to pay off two credit cards.
Yesterday I was able to pay off two more credit cards.
I started to see the plan to be debt free taking shape.
Becoming real. I almost couldn’t believe it.
I talked about paying off all of our debt for 8 years and it was finally happening. It was real!
Next month I’ll have paid off one more. January two more. And, I can continue to accelerate that rate.
By December 2021 I’ll have paid off close to $1 Million in credit card debt (only $187,000 was principal). I realized this yesterday and I lost it as I drove to my studio. I cried like a little boy.
The burden I’ve been carrying is lifting. I really can’t believe it. I’m finally going to be free.
You’ve been a rudder to help me steer this ship and have helped me more than you can imagine. And you’ve been incredibly generous. This is a big thank you from me to you.
-Tony Bianchino, OYF Personal Training, Garwood New Jersey
Holy Smokes! What a story!
As you can see from the letter, it made a pretty big difference.
Now his focus is starting to build a team and become a leader.
He has the money to hire a team.
The time to think.
The freedom to spend more time with his family.
I show you this case-study to give you conclusive proof and hope that you absolutely can grow your revenue when you have the right plan even in the face of a pandemic.