The Massive Mistake this Gym Owner Made that Cost Him 5,000 Bucks

A while back, my aunt went to a new gym in her area to try a free session.

She was looking to lose weight and get in shape and being in her 60’s had plenty of injuries and several pounds to lose.   

On the first day, they threw her into the fire and she jumped right into a class.    

She ended up getting injured in that session and never returned.    

The price for the gym was around $300 per month, my Aunt had the money and was looking for a place to help her.

They made a massive mistake because they went too fast. 

You cannot be in a hurry in sales.

Personal training gyms are built on helping one person at a time, effectively.   

Playing a volume game and speeding up the sales process so much is a mistake.   

What if they sat down with her for 30 minutes before and asked about her situation?

This alone shows you care.

This could have prevented that injury.  

This would have won them a long-term member worth thousands.

Now, they don’t have a new member and my Aunt does not have a place to train. It’s a lose-lose.   

In my 6-Week New Client Surge Program, we teach you how to hold a consultation that changes the game.

It will allow you build a better rapport, train them better and finally make a larger longer-term sale.

I posted the modules that we cover below.


P.S. 15 spots are already taken and I am enrolling a very limited amount of people.  

P.P.S There’s also a 100% money back guarantee, if you don’t get value, you get your money back  

Module 1: How to become a master at marketing and build your strategy (December 6th)   

Module 2: How to convert more leads to long term, high paying members (December 13th)

Module 3: Building a Referral Machine that drives highly qualified leads (December 20th)  

Module 4: How to make money with Facebook Ads with Mike Salvietti (January 3rd)

Module 5: Email and Social Media Marketing Mastery (January 10th)

Module 6: Your pricing structure and how to make more money from what you have right now (January 17th)

Bonus Module 1: Crushing it in your community: how to turn seminars, 5k races and sponsorships into cold hard cash. (January 31st)

Bonus Module 2: Six Figure 6-week challenges

Also, here is a fraction of all the cool stuff you’ll get with the program  

  • Sample Ads of all kinds (Facebook, magazine, Google)  
  • Sample emails to send to your list
  • Sample emails for joint ventures to send on your behalf
  • Sample letter to send to new residents
  • Sample letter to send former members  
  • A detailed outline of several referral strategies
  • Headline and copy writing report  
  • Video on how to use a scoreboard  
  • An exact lead follow-up sequence
  • Video on referral gift process  
  • An email and social media content calendar
  • Video on Lifetime Value Maximization
  • Sample Price sheet
  • Sample rate raise letter

PLUS: Whenever you’re ready… here are 4 ways I can help you take YOUR business to the next level:

1. Join Our 6-Week Client Surge Program

Join us for 6-Weeks for the New Client Surge Program. It’s going to be 6 live modules. I will be solely focusing on helping you build a predictable system to get new clients and make more. 

To sign up for the 6-Weeks for the Client Surge Program, email and put “Client Surge” in the subject line.

2. Spend the Day at Gabriele Fitness with Me and My Team

This will be the most productive day in your business building career.  Come with a big challenge such as not having a marketing plan in place or not being able to remove yourself from your business, and we’ll roll up our sleeves together and knock it out. You’ll leave with a very clear plan to win.  You’ll also get to see my 7-figure gym in action and talk to the members of our leadership team to learn how things run around here.

Send an email to, and put “Day at GFP” in the subject line.

3. Join my Mastermind

Join a super motivated group of gym owners who meet 4x/year to make more money so they can have more free time with their family. There is so much more you get with this, but the only way to apply is through a call with me and I will unpack everything for you.

To apply for the Mastermind, send me an email,, and put Mastermind” in the subject line.

4. Work with me One-on-One

If you’d like to work directly with me to do things like become a better leader, systemize your business, or simply get yourself out of the day-to-day… just send me and email,, and put “One-on-One” in the subject line… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details!

Subscribe to my Award Winning Podcast

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