From one gym owner to another…I know how you feel right now
The dog days of summer are literally right now…who’s buying personal training right now?
The Covid thing is heating up again and fear is back on top of people’s minds…which is sad, but true.
Here you are, the hard-working gym owner just trying to give your family a great life.
You worked your tail off to stock-pile cash and now it’s slowly trickling away.
You finally had your team in place and then two of them left to become online trainers.
You had a solid routine where you reduced how many sessions you were working…but now you’re back on the floor…a lot more than you want to be.
This is the reality of today…for some of you.
There are ways around this but those take time.
I don’t have a magic answer for you today.
But here’s some insight:
Only you can choose what to focus on.
Draw a line down the middle.
On the left is all the bad shit going on.
The right is the good stuff combined with the opportunities you have right now.
If you focus on all the bad shit right now, that’s how you feel.
If you focus on the work that needs to be done…instead of how bad it is…you’ll feel better about the situation.
When you feel better about the situation…you’ll make smarter decisions…
…You’ll take more action.
This is not to say we’re hiding from reality.
That’s a huge mistake.
A reality check is one of the healthiest things you can do.
But when times are tough, we tend to believe the only reality is what’s hard…that’s not true.
Just like it’s irresponsible to ignore everything else when times are good.
P.S. If you’re a gym owner…Whenever you’re ready, here’s 4 ways to work with me
Join the 6 Week New Client Surge LIVE starting on October 12th.
The Surge is my flagship marketing course for gym owners that I teach live 2x per year. The goal after the 6 weeks is you have a full-blown marketing system installed into your gym.
Get Early Bird Pricing AND Early Access to the course HERE
Inquire about attending my Annual Fitness Business Mastery Seminar on December 3-5.
Once per year I bring 20 gym owners behind the curtain of my gym for 3 full days to teach you everything…and show you everything…that we do to run one of America’s most successful gyms.
The goal is you leave the seminar a smarter and more successful gym owner…that knows how to make money…but spends a LOT less time making it.
This Seminar is NOT available to purchase online….
For more details…
Reply to this email with SEMINAR in the subject to book a call, the only way into this event is via a personal call with me.
Be a guest at my next LIVE SPF Mastermind Event on November 12-13.
For each mastermind meeting, I allow 5 non-members to purchase guest passes to our 2-day private workshops. You’ll get to test drive the mastermind, meet the members and then decide for yourself if we’re the right group for you.
To inquire about a guest pass and get more info on the mastermind please click here
4. Become a Private Coaching Client
Each year I work with a handful of 1-1 clients and have a spot remaining for private client work. This is NOT for newbie gym owners but if you’re cranking out strong six figures and need the leadership coaching to take it to 7 figures this is for you.